The Le Mans Series enjoys significant international TV and press media coverage and connects with an influential and desirable demographic.
In order to take advantage of this Team RLR will take a proactive approach to delivering key messages and create news and image content for partners and media – including news releases, copyright free images, social media channel content and interactive website material.
Online and on-event data capture opportunities will also be created to generate data for team partners.
Le Mans Series TV coverage
- 1025 hours of retransmission
- 48.6 million viewers
- The Le Mans series covered by Motors TV, Eurosport 1, Eurosport 2, Speed TV in the UK
- Worldwide list of channels on which the series is shown can be found on Le Mans Series website: www.lemans-series.com/en
Press coverage
- 250 accredited journalists
- 1,600 articles in written press
- official partnership with prestigious Autosport magazine
Internet
- 40,000 visitors
- 24,000 unique viewers
- Online streaming of events over race weekends
Spectators
- Average 18,000 per event in 2007
- Average 27,000 per event in 2008
Le Mans 24 Hour race TV coverage
- Reaches 462 million households worldwide
- Coverage in over 120 countries
- Covered by 30 channels worldwide
- 85% live coverage in 2008 (75% in 2007)
- Full race transmitted live in Europe
- Over 16 hours of coverage on Speed Channel in USA
Press coverage
- Over 2,300 accredited journalists from over 40 countries
- 900 articles in written press
Internet
- Over 750 articles on the official website
Spectators
- 2005 – 228,000
- 2006 – 234,000
- 2007 – 251,000
- 2008 – 258,000
